Aug 17, 2023
Taylor Swift Proves Custom Stationery Is Always in Style
Every item on this page was chosen by a Town & Country editor. We may earn commission on some of the items you choose to buy. Her letterhead is going viral, thanks to Alicia Keys. Taylor Swift is many
Every item on this page was chosen by a Town & Country editor. We may earn commission on some of the items you choose to buy.
Her letterhead is going viral, thanks to Alicia Keys.
Taylor Swift is many things: pop star, songwriter, cat lover, and thank you note aficionado.
In a TikTok, Alicia Keys shared a handwritten note that Swift wrote to her son, Genesis, after they attended the Eras Tour in Los Angeles. Eagle-eyed fans noticed that the clip highlights Swift's custom stationery, which features her name, and then "Songwriter • Feline enthusiast" underneath on the letterhead.
As one fan account Tweeted, "i love that in the year 2023 taylor’s stationary [sic] still says 'songwriter | feline enthusiast' like above all else this woman is a dork." In 2019, her letterhead read: "Born in 1989 | Loves cats," underneath her name.
Swift has proven that the art of the thank you note is alive and well. Years ago, she shared her love for handwritten letters. "I love writing thank you notes. There's something very nostalgic to me about the feel of a card and putting pen to paper," she told Esquire in 2014."How many times in our lives are we required to put pen to paper anymore? There's something romantic and sort of lost about it. I like things you can touch and things you can keep, because every bit of communication we have is ephemeral in nature. You can just delete an e-mail and it's like it was never there."
Custom stationery is an easy, sophisticated way to upgrade your thank you note game—and adding in some personality (like Swift does with "feline enthusiast" or "born in 1989") gives it a whimsical, fun touch that can make notecards feel unique. Swift's quirky letterhead is inspiring us to upgrade our own personalized notecard game. Here, some of our picks for new custom stationery sets:
Emily Burack (she/her) is the news writer for Town & Country, where she covers entertainment, culture, the royals, and a range of other subjects. Before joining T&C, she was the deputy managing editor at Hey Alma, a Jewish culture site. Follow her @emburack on Twitter and Instagram.
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